Your Linens Are Speaking for Your Hotel.

Don’t Let Them Cost You 5-Star Reviews.

For Guests, Stained Linens are Hard to Miss – and Even Harder to Forgive.

According to a recent survey1, dingy towels and stained sheets are often the #1 signal a room isn’t clean—and that shows up quickly in your ratings, reviews and return bookings.


Stained, dingy linens
would lead 92% of guests
to downgrade an
otherwise perfect stay



72% would give 
2 stars or less over 
stains on linens
 



54% of guests would consider staying at another hotel on a return visit if there were stains on the linens


Ecolab Solutions Designed to Protect your Linen Investment and Help Reduce your Need for Linen Replacement

Ecolab helps hotels deliver consistently clean, soft, white, fresh linens that feel as good as they look—and keep those 5-star ratings and future stays coming.

Our Stain Management Program removes stubborn stains and keeps linens clean
and white; part of a comprehensive laundry program.
 

Hotel Cleanliness Impact Thumbnail.png

Study shows cleanliness is a top factor in guest satisfaction and hotel selection

It can influence reviews, lower ratings and shape guest satisfaction and future bookings.

 

1. Based on third-party survey of 598 hotel guests conducted on behalf of Ecolab, Nov 2025. 
 

FAQs

1. How can I reduce staining on linens caused by guest use?

2. How can I remove makeup from my hotel linens?

3. How can I remove sunscreen stains from my hotel linens?

4. How can I remove pizza stains from my hotel linens?

5. How can I keep our hotel linens looking white and fresh?

6. Why do hotel sheets become yellow or gray over time?

7. How can I make my hotel’s linens last longer and reduce linen replacement costs?

8. Is Alkalinity bad for sheets and towels?

9. Can stained linens lead to negative hotel reviews?

Get In Touch with Us

One miss can outweigh an otherwise great stay.

Connect with an Ecolab expert and make cleanliness a strategic advantage

Give Us a Call

With unparalleled expertise and cutting-edge technology, we partner with customers to deliver world-class results and optimized operations. Contact us to learn how we can help you.

Ecolab Inc.
1 Ecolab Place
St. Paul, MN 55102

Ecolab Customer Service: 
Phone: +1-800-352-5326

Nalco Water Customer Service
Phone: +1-800-288-0879

Request a Consultation